How to Make Money From Blogs
It’s easy to make money from blogs. There are all kinds of programs, affiliations available to make money from blogs, in fact, even easy money.
What is a blog?
Blog is a personal space, rather a personal diary, with the difference that it is not a closed diary but one that is open to anyone to walk in and read and leave a comment. There are various types of blogs, some are business blogs, and some are social networking blogs. Some blogs are personal some are professional but most of them have a theme on which the contents are based. Creating a blog is easy, even a child make a blog.
Types of blogs
Comment blogs are the ones that offer comment on events in the writer’s life. It takes a subject or incident and makes a comment which the reader may be interested in. Comment blogs often substitute for newspaper editorials. Needless to say they are a combination of news and opinions. Blogs are tools in the hands of writers to keep in touch with each other and also to inform the world about events in the writer’s life. Recently, there have been instances of bloggers updating the world about events in countries that have undergone political change, when no other traditional media was allowed to cover the events.
The other type of blog is filter blog. Filter blogs are similar to comment blogs but point to other locations within the internet for articles and have minimum of content, and more of links. Owners of such blogs can be requested for links to sites, for a fee, of course. You can make money online using these blogs.
You can opt for any of these types to make money through blogging. Most blogs such as blogger.com and wordpress.com are free to subscribers and you can easily create a blog in a few steps and earn good money.
Creating a Blog
Blogs are easy to create on Blogger.com and wordpress.com. There are other blog creation sites such as typepad, and MSN’s live.com. It only takes a few clicks to create a blog. Have a name that is appropriate to the theme of your blog so that they will show up in search engine results and it can also impact your ranking on search engines. For example if your blog is about mobile blogging have a name such as mobile-blogging.blogspot.com. Do not combine the two words, i.e., don’t create a blog with the name as mobileblogging.blogspot.com. It’s a better strategy to use the former to let search engines find your blog.
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Promoting Your Blog
First of all submit your blog to the major search engines before you can earn money from blogging. Slowly, your traffic will build and you can paste a visit counter to check the progress of visitors on your blog. Also send a link to your friends and extended contact lists to visit your blog and link to you. When the number of links of your blog increases, so will your popularity and your rating with the search engines. Keep promoting your blog without let up.
Apply to Affiliate Programs
When there is a constant flow of visitors to your blog everyday you can start the process of earning money from your blog. First apply to affiliation programs which pay money to feature their ads on your blog. After registering with them copy and paste their code in the appropriate sections in your blog. Affiliate programs pay per click or pay if a sale is made through a click from your blog. So choose your affiliate program wisely.
Register with Google Adsense
Google runs their advertising program on websites and blogs which is called Google Adsense. When you register with Adsense, Google supplies you with the code that you can copy and paste on your blog. Once you do this you can track your blog’s performance by registering on Google’s analytical tool – Google Analytics. This free analytical tool will analyze the number of visitors to your site each and also give you the demographic data of the visitors.
Do not give up. As the popularity of your blog grows, both traffic as well as ranking on search engines can only become better. So the more popular your blog the more will be your revenue from Affiliate programs and Adsense.
Most importantly, if you are seeking to make money from blogging, spread your interests across multiple revenue streams so as not to put all your eggs in one basket.
Some Good Money Making Affiliate Sites:
www.google.com/adsense
As mentioned above, Adsense is Google’s advertising program and when featured on your blog can bring you revenue when a visitor clicks on the ad links. If you place the adsense code strategically on your blog then you can get more clicks. It should be right at the top of the blog, and preferably at the top right hand side. Also you can choose an ad size that is prominent enough to display it prominently on your blog.
www.amazon.com
Amazon has an affiliate program that includes products like books, CDs, office products, household products, etc. It also has a contextual advertising program in which you have to place a code in your page and all words on your page that has association with Amazon products will turn into a link. This has more chances of making money as the reader is directly reading content relating to the advertisement, and therefore has a greater chance of clicking on the ad.
www.register.com
Register.com is a website that is in the domain booking and related services realm. It has an affiliate program by which their ads can be featured on blogs and the blogger can earn referral income. For more details read the affiliate page on the website.
www.g2bux.com
Though G2bux doesn’t have an affiliation program it rewards members with G2points which can be converted into cash when it reaches a certain limit. Users can find tens of ways to make money online on G2bux. It is a good site to make money from and offers a number of modules through members can earn money. Registration is free and is open to all.
www.ebay.com
Ebay.com also has an affiliate program in which bloggers can become a member. Ebay is a popular site for buying and selling used and new products and your visitors would certainly be interested in the products for sale on the site. Visit ebay.com for their affiliation program and sign up if you think it will work for you.
John P Matthew is a business writer, blogger and web content writer. He finds working on online media challenging and has contributed his writing to various online forums. He is one of the founding members of two writing-related message boards Caferati and Shakespeare and Company. At present he is with g2bux.com. To get more details, please visit http://www.g2bux.com/ . Please feel free to write feedback on this article. John P Matthew can be contacted at webmaster@g2bux.com
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FANCY CATZ – teh cutiest LOL caz in teh WORLDZ!
www.facebook.com www.twitter.com Like us on Facebook! www.facebook.com Follow us on Twitter! twitter.com No cats were harmed during the filming of this video. But a few were pissed off for a couple hours. Starring Second City Alumni: Jaime Moyer & Joshua FunkDirector: Joshua Funk ——– Producer: Mark Kienlen ——– Crew: Mike Damanskis ©2010 The Second City Inc./Jaime Moyer. All Rights Reserved. The Second City Network is quickly becoming one of the hottest channels on YouTube. Our work has been featured on Tosh.0 on Comedy Central, G4′s Attack of the Show, Inside Edition, NPR, MSNBC, CNN and more! Many of today’s biggest names got their start at The Second City main stages -including Tina Fey of 30 Rock, Stephen Colbert of the Colbert Report, and Steve Carell of The Office. Do you want to be a better improviser, actor, and comedy writer? Then sign up to take a class at one of our training centers! Study comedy for college credit at Second City: www.comedystudies.com Watch videos created by our current students: www.youtube.com Chicago: www.secondcity.com Hollywood: www.secondcity.com Toronto: www.secondcity.com
commoncraft.com A quick and plain English intro the micro-blogging service Twitter. Follow us www.twitter.com This video comes in an unbranded “presentation quality” version that can be licensed for use in the workplace. www.commoncraft.com
Video Rating: 4 / 5
6 Ways to get your Blog Ranked High on Google
Getting your blog ranked high on Google is a fantastic way to attract potential clients. Here’s how it’s done.
1. Select Your Keywords and Keyword Phrases
Choose the keywords and keyword phrases you want your blog post to rank high for on the Google search engine results page. For example, I want my blog post to rank high for the term, “blog ranked high on Google.” Currently there are approximately 286,000 pages using this term so I’ll have to do everything in my power to compete with these web pages to get my blog post on the first page of the Google results page for that term.
My keyword phrase also includes other keyword phrases like, “ranked high on Google” with about 310,000 competing pages and “high on Google” with over 71 million competing pages. Getting to the first page for these terms would be a bonus.
2. Use Your Keywords in Your Blog Title
Google pays very close attention to the words and phrases you use in your blog title. Notice how I used the term, “blog ranked high on Google” in the title of this article. It’s important to use your keyword phrase in your blog title if you want to rank high for that phrase on the Google results page.
Another reason you want to use your keyword phrase in your blog title is to give your reader an immediate understanding as to what your blog post is about. If your blog is listed at the top of the search engine results page for your keyword phrase but no one reads it, it’s of no value. Use a title that will cause people to click through to your blog post.
The New York Times creates two different titles for their articles. They use a catchy, creative or humorous title for their newspaper, and a keyword specific title for the articles and blogs they post to the Internet. They do this because people looking for jokes about the eating habits of nuns generally go to a search engine and type, “jokes about the eating habits of nuns,” not “Nuns, Buns and Puns.”
3. Use Your Keywords in Your Blog Text
Notice how the keyword phrase, “blog ranked high on Google,” is used throughout this blog post. Google pays attention to the text on a blog in order to understand what the blog post is about. Once Google comprehends the content of the blog post, it will categorize the blog based on that information. By using your keyword phrase in your text, both Google and your readers can quickly understand what your blog post is about, allowing Google to accurately categorize your blog making it easy for your clients to find.
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In the past, search engine consultants encouraged writers to use their keyword phrase in the first 25 words of their text and again in the last sentence. Today, the search engines don’t seem to pay as much attention to word placement, but reader’s do.
If your article is about your keyword phrase, it’s a good idea to use it in the first and last sentence because it helps your reader quickly know what your blog post is about. It’s also a good idea to use your keyword phrase in the first sentence because that is the text that is most likely to show in the description text on the search results page.
4. Link To Your Blog With Keyword Rich Anchor Text
Get as many one-way links leading back to your blog post as possible from as many quality blogs and websites as you can. Do your best to insure that the text people click on to get back to your site includes your keywords and keyword phrases. This is known in Internet marketing circles as anchor text.
In this example I want the anchor text leading back to my blog post to have the keyword phrase, “blog ranked high on Google,” as the clickable text. The clickable text is the means by which all of those other web sites and blogs tell Google what your blog post is about.
Google provides far more weight to the theme of your blog post based on the quality and size of the sites linking back to your blog than the text on your blog. For example, if you do a Google search for the term, “click here,” you will be taken to the Adobe Reader download web page. It’s interesting to note the term “click here” doesn’t appear anywhere on that page. The reason the Adobe Reader download page comes up first for this term is because there are millions of other sites that use the anchor text, “click here,” to direct people to the Adobe Reader download page.
There are two wonderful ways to get keyword rich anchor text directing people back to your blog post. The first is to write and submit an article about your blog post to other web site and blog owners who will upload your article to their site. In return those web site and blog owners will provide you with a keyword rich anchor text link from your article back to your blog. They get great content for their web site and you get a valuable one-way link back to your blog post.
The second way is to encourage other blog owners to write about your blog post. In doing so, they are very likely to use your blog title as the anchor text leading readers back to your post. This is another reason why it’s so important to use your keyword phrase in your blog title.
5. Ask Your Readers To Digg Your Blog Post
Ask your readers to tell the rest of the world about your blog post by submitting it to one of the social bookmarking sites. They include DIGG, Stumble, Blink and many others. If the title of your blog post includes your keyword phrase, it is likely that this is how your readers will describe your blog post to the social bookmarking sites. This helps Google decide where to rank your site on the search results page.
6. Blog On A Community Site
Recognized Expert, Active Rain, and Christian Blog are all examples of niche community blog sites. Recognized Expert is a site for marketing experts, Active Rain is for real estate professionals and the Christian blog is for, you guessed it, Christians. These niche sites have tons of traffic along with the undivided attention of Google and the other search engines.
If you’re a marketing expert for example, blogging on a site like Recognized Expert will push your blog post to the top of the search results page in a matter of hours. That’s a huge reason to blog on a community site. If you wrote the same content on your own blog, it may take months to be seen by Google, and you may never get close to the first page for your keyword phrase.
Google, Yahoo, MSN, AOL and the other search engines explore busy community sites for new content every few minutes. On the other hand, they visit newer and smaller sites every few months. If you’re serious about generating business from blogging, consider blogging on a topic specific community site.
Apply these six steps to every blog post you write, and you will quickly create a huge following of clients and potential clients. This is how the pro bloggers get their blogs ranked high on Google.
Bob Sommers is the host of the Recognized Expert Marketing show on Maui. Listen to Bob and other marketing experts talk about how to position yourself as the expert by getting your blog rated high on Google and more.
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Blogging From TextMate
an 8 minute video showing how textmate can be used as a very nice blog editor, includes fetching and editing posts from multiple blogs, adding images, and creating new posts. Amazing looking tool
Video Rating: 4 / 5
The Ultimate Blogging Secrets That you Never Know for Year 2008
Blogging has become more and more popular these days, people are looking for ways how they can improve their blogs so that more people know about their blog and can hence visit their blog. I believe that you can find a lot of blogging tips, guides and even secrets in the search engine, blogging has become one of the most-seek topic because everyone blogs.
So what are the ultimate blogging secrets? In my opinion, those blogging tips such as submit your blog to Technorati, post constantly, get a FeedBurner account, submit your posts to social networking sites, ping your blog and many more are not secrets anymore. This is because by simply typing ‘blogging tips’ in the search engine, you will come out with tons of results of the same kind. Almost every bloggers out there knows about these tips and guides.
So what I’m going to tell you here about the ultimate blogging secrets are something much more ‘mental’, it is more to your mindset rather than something like all the blogging tips that you can find from the net itself. Therefore, for me, the ultimate blogging secrets are:
Secret #1 – Know why you blog
Know the reason that you blog. Everything happens for a reason, and if you create a blog today, there must be a reason for you. So, why did you blog? Is it because you are just following the trend? You see a lot of people are playing with blogs, and you decide to join them as well? Or is it that you want to earn money from your blog? Whatever reason it is, there must be a reason; you have to find this reason.
Once you know why you blog, then nothing can ever stop you. Just like if the reason you blog is because that you want to create an extra stream of income online, then do whatever it takes to achieve it. It is the purpose that keeps you going, motivates you, inspires you and keeps you moving forward. Today, if you don’t know why you blog, it is most likely you are going to give up the moment you find that nobody actually visits your blog.
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That is why the reason is important. Know why you blog before you start creating your blog. This is just like having a clear goal, if you have a goal, you will know where you are heading. However, if you don’t have a clear goal, you will be lost somewhere. If you don’t even know where you wanted to go, how can you ever reach somewhere?
Secret #2 – Serve your readers
Many people did not know about this. Did you know that the reason people visit your blog is because of the information that you have? Therefore, the main purpose visitors arrive at your blog is because of your content, so you will have to write quality posts. You will have to serve your readers. This is the one question that you have to ask yourself, “Are you willing to do whatever it takes to educate your readers and without asking for anything in return?” If your answer is yes, then you should start creating your blog right now.
Just imagine that if someone arrives to your blog, but your blog contains nothing, your visitors will leave immediately, because your blog has got nothing that they are looking for. I like to use this word when I talk about serving your readers, Value. Yes, you have to create value for your readers, the more value you created for them, the more likely they will addict to your blog, and thus, follow your advice, and purchase whatever you recommend to them.
This is how it works; creating value for your readers, provide something that they are looking for. I know you’ve heard this, ‘content is king’. This is very true, your blog content is just like the heart of your blog, and the traffic is blood. Without the heart, your blog will die, and without the blood, you blog cannot live. So, often bring out valuable posts for your readers, write with original content and your readers will appreciate it.
Secret #3 – Treat their blog as a get-rich-quick scheme
I believe that almost 50 percent of people who start their blogs with the reason that they hope they can make some money out from their blog, fast. If you think it this way, then you are wrong, blogging is not something that can bring you money in a fast way. In fact, blogging is something just like real-estate, it will appreciate over time.
Meaning that you have to spend time and develop your blog. Your blog is not a money tree and it cannot earn you any money if you don’t develop it properly. Most people start their blog and wish that they can make some money out of it; this is because they have heard that many bloggers are making a lot of money from their blog, easily. They think that by simply setting up a blog, throw some posts in it, set up Google Adsense, and checks will come to them automatically.
If you think that blog is something that can make you rich in a quick way, you are wrong. Indeed that some people can earn a lot of money from their blog in just a short period of time, but did you really think that they are just lucky? You have to spend a lot of time to build your blog, you have to treat your blog as a serious business if you really want to make money from it.
There you go, the 3 blogging secrets that you never know about. Well, maybe you’ve already known about these, but in my opinion, these secrets are also important compare with other blogging tips such as submitting to Technorati, pinging, bookmark, etc. I hope that this article can help you achieve much more in your blog.
Shawn Lim, an internet marketer who earns money online. You can grab all the success tips and money making guides here, get your FREE e-Books that lead you one step forward to your dreams, The
Millionaire Secrets.
If you don’t act on this information today you may never get the opportunity to take this life changing step again. Just follow the link and start your new life today!
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Blogging Basics: Importance of Blog Design
Blogs are becoming more and more popular. In many quarters it now seems that having a blog is more normal than not having a blog. Blogs are a place where you can rant and rave about things that have effects on your daily life, keep a diary, or talk about your favorite hobby. Now many Web businesses are starting blogs to keep in contact with customers and give customers the heads up on new products and services being considered.
The blog has become a marketing tool. Internet promotion is no longer simply a matter of having a website and advertising its existence on every popular website and in every popular newsletter. Now you can promote your business products and services with blogs.
People who spend a lot of time using the Web have likely read many blog posts whether they realize it or not. Most of the younger generation either has blogs or spends a great deal of time reading friends’ blogs. The young adults of today spend a great deal of time reading blogs such as those put out by their favorite authors or blogs that have product reviews.
One of the most interesting recent developments is that people of all ages have started using blogs as a source for the latest news. Blogs provide up to the minute eye-witness accounts of major events within minutes of their occurrence. On the other hand, blogs don’t have to be approved by any fact-checkers or editors before they are posted. So the reliability of blogs as a news source is questionable.
The main idea is that blog reading is becoming a more and more normal activity, undertaken by average people. For a Web marketer, the prospect of having a blog means more Web traffic if the blog has many readers.
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There are a lot of things you can do to improve your blog’s traffic. You can advertise it as a pay-per-click search listing in search engines. You can also swap links with other blogs and websites. But, it is even more important that you provide interesting content in your blog that will keep your blog’s readership levels high.
The Importance of Blog Template Design
Most people know the information I’ve already given you. What most people don’t realize is how much the blog template design plays a roll in the success of a blog. Even whether or not people find your content amusing can be heavily impacted by the surrounding environment your blog provides to your content. Most blog software and blog hosts offer a basic set of templates that you can use to make sure your blog is organized. If you don’t do your own blog template design, you should at least customize one of these blog templates.
Blog Template Customization
Advertisements
It may not seem like advertisements are a feature that enhances a blog, but the truth is that pertinent advertisements serve a purpose to those who are interested in your topic. Google AdSense is one of the top advertisement services currently being integrated into blog templates. However, it is also an excellent source of revenue for your blog.
Audio Content
While not directly a piece of the template, seamlessly embedding audio into your blogs can make them much more interesting for site visitors. You can also include quick links to audio in your blog template navigation bar.
Banner Customization
You should create your own banner for your blog, not use the placeholder banners provided with the basic blot templates. Make it relevant to your blog topic and suitable for your business image.
Favicon for Personalization
Use a favicon to further brand your blog. This will give people a personalized feel for your site in their bookmarks and next to the blog address. It should be consistent with your blog and business image.
Page Features
Take the time to customize your blog template skins. Make sure the layouts and backgrounds are consistent with the rest of your Web business site. You don’t want a generic blog design to hamper your branding.
Photos for Personalization
You ought to not just include photos in your blog entries, but also place them wherever they will supplement your company image in the template. Use borders around your photos to give them a framed look.
RSS Feeds
Make sure you enable the RSS feeds option on your blog template setup. Those with newsreaders or using Web RSS feed services will see the headlines and content of your blogs. They can click on headline links to read more from your blog site. This is one of the best ways to get exposure and a constant stream of dedicated readers to your blog.
Everybody can blog but not every blogger makes money! If you are serious about wanting to make money blogging , then make sure you pick up the essential guide at http://www.blogforprofits.info and find out how you can get set up your blog correctly and start blogging for profits from the very first day.
Find Yourself $2,000 Richer in the New Year by Winning the Chapeau Blog Awards ‘Most Brilliant Blog’
Minneapolis, MN (PRWEB) January 13, 2009
http://www.ChapeauBlogAwards.com – Chapeau Blog Awards is proud to offer bloggers a chance to ring in the New Year by winning $ 2,000 and being named the “Most Brilliant Blog of 2009″.
Chapeau Blog Awards knows that “The Most Brilliant Blog” of 2009 is out there, and they are wasting no time in finding it! Are you the blog they are looking for? If so, a cash prize and the coveted title of “Most Brilliant Blog” could be yours.
Enter your blog into Chapeau Blog Awards to automatically qualify for:
$ 2,000 for the “Most Brilliant Blog”
An iPod Touch to the top 4 Honorable Mention Blogs
A significantly reduced Chapeau Blog Award entry fee Now $ 50.00
Once you enter the Chapeau Blog Awards you can stake your claim as “The Most Brilliant Blog” of 2009 and gain the recognition your blog deserves. January 30th marks the final entry into the Chapeau Blog Awards.
“The Chapeau Blog Awards is offering a great way for bloggers to ring in the New Year with a significant monetary reward of $ 2,000 for being recognized for their blogging brilliance,” states Susan Misukanis, Director of Chapeau Blog Awards.
Enter the Chapeau Blog Awards to win the 2009 “Most Brilliant Blog” Award and find yourself $ 2,000 richer!
About Chapeau Blog Awards:
Chapeau Blog Awards is an awards contest that tips its chapeaus to honor bloggers worldwide who devote their time and knowledge to inform, entertain and challenge their readers. Those involved in the Chapeau Blog Awards are not involved in the final selection of winners. Rather than assembling an antiquated academy of high profile ‘Noggers’ – Non-bloggers – to determine which blog is best, Chapeau Blog Awards does what bloggers do. They ask for the opinion of the public sphere of blog readers. By asking blog readers to judge the Chapeau Blog Awards, entrants can be assured of a meaningful award as selected by their most important audience; blog readers themselves. Chapeau Blog Awards is the creator of BlogOh!Pedia, an online encyclopedia of blogging terms and Blog Review, an online review of blogs from around the world.
The only way to be considered for a Chapeau Blog Award is to enter your blog today.
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?Smart at Love? Blog Gets Public Makeover after it?s Declared a ?Loser? by Blog Experts
San Diego, CA (PRWEB) October 10, 2005 ?
Annie Dennison, Ph. D., is an expert on giving advice to smart singles. Her website, http://www.smartatlove.com is a clever portal for those seeking a better, smarter way to be successfully single.
But Dr. Dennison?s blog, http://smartatlove.typepad.com/, is a ‘big fat loser.’ Two or three visitors a day. No comments from readers, and only a few posts. And she calls herself a ?smart?? Enter The Blog Squad, Patsi Krakoff, and Denise Wakeman, co-authors of “Build a Better Blog: The Ultimate Guide to Boosting Your Business with a Professional Blog?, and keepers of the site, http://www.buildabetterblog.com. These two blog experts are bent on rescuing this blog from the ho-hum of mediocrity.
?Like Annie and her Smart at Love blog, many professionals simply don?t know how to use the built-in features and designs of their blogging software,? explains Ms. Wakeman. ?So they don?t drive traffic to their blogs, and they don?t convert readers to clients.?
Blogging software has become available to everyone and because it doesn?t require any special tech skills; any professional can put up a blog and start posting articles.
Therein lies the problem: Blogging is too easy. Unless the professional knows how to use a blog for driving traffic and converting readers to clients, it becomes one more chore to do.
?The blog I had excitedly launched as an adjunct to my commercial site
(http://www.smartatlove.com) quickly fizzled and became, well, a real anti-climax,? says Dr. Dennison. ?Now, with the help of the Blog Squad, I intend to use my blog to build credibility with a loyal audience of women who can learn to be smart at love and dating.?
?My new blog will provide the platform for the love advice column and book I am writing, and will also prove that a psychologist can have a sense of humor!?
Each month, Wakeman and Krakoff target a high potential ?Loser Blog,? and design and implement a weekly plan for improvement. Weekly coaching sessions and task lists ensue. Willing blog clients must be transparent about the process, and use the blog posts to record their changes. This intense learning environment creates a Blog Squad makeover, and plenty of ways visitors can see how to improve their own blogs.
Blogs are now common enough that Business Week recently ran a cover story titled ?How Blogs Are Changing Your Business?. It?s estimated that a new blog is now started every 7 seconds. Blog is short for ?web log,? and they are simple websites that anyone can create, allowing reader interaction.
Annie?s challenge is to create visible results during the month of October, with the coaching of Krakoff and Wakeman. Her goal is to attract hundreds of regular visitors per day by month?s end, and increase sales at her site from blog visitors.
About Denise Wakeman and Patsi Krakoff
Denise Wakeman, http://www.biztipsblog.com, and Patsi Krakoff, http://www.customizednewsletters.com, are authorities in helping independent professionals and small businesses to grow and prosper through optimizing their blogs. Between them, they have 6 blogs they post to on a regular basis covering topics from Internet marketing, blogs, ezine marketing, writing your book through your blog, and business book reviews.
For more information visit http://www.fixmyblog.com or contact Patsi Krakoff, Patsi@customizednewsletters.com
Denise Wakeman, denise@nextlevelpartnership.com or see their progress right now at the Smart at Love Blog at http://smartatlove.typepad.com/.
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Strategies for Blog Promotion
You have got your blog up and running on the internet. The next obvious thing to take care of will be to devise promotional strategies that will make your blog visible to others. This requires a certain extent of planning on what kind of tools that you want to apply to the formation of promotional strategies for your blog. These strategies should be given a fair amount of consideration before applying them.
Strategies for blog promotion are many. Nonetheless, what’s listed below are proven strategies that should work effectively for your blog.
(1) Search engines and blog directories
Web directories such as Yahoo and search engines such as Google surfaced to catalog all new sites that are being created. Directories prominently used are Technorati , Blogwise , Blo.gs just to name a few. Send your newly created blog to such directories and search engines for indexing. Your blog will be made visible promptly.
(2) Apt description of your blog to your targeted audience
Write a short and apt description of your blog ; the description must fit the type of audience that you have targeted. Whatever benefits that readers can get from reading your blog must be clearly pointed out. One of the strategies for blog promotion requires you to let your readers know the real reason why they should read your blog in the first instance. What’s in your blog for them? You can support this strategy by using “tagging” which essentially is a subject or category description that you are attaching to your blog and to each individual blog post. This will make your blog more easily searchable by others. Tagging can be done with your posts on directories such as Technorati, for instance you can add tags like “London” and “shopping” to a particular post so that your blog will show up when others search for these topics in blog search engines.
(3) Make use of the “ping”
The “pinging” action will enable you to automatically alert readers that you have written a new post on your blog. This action is executed through the various blog directories and other services that do publish blog updates. Upon publishing your latest post, you will “ping” directories and search engines. The latter will search for the new content on your blog. The “pinging” action will show your blog up in a list of recently updated blogs. To save you the time of “pinging” major search engines and directories separately, you can perform this action in one huge ping , by making use of BlogExplosion , Pingoat or Ping-O-Matic . It is important to remember that you need to “ping” only once. Take note that this “ping” act is one of the more important strategies for blog promotion that should not be neglected.
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(4) Two-way comments
If you want to get more traffic, one way is to post your comments on the blogs of others. You should also allow others to post their comments on your blog too. Your perceptions on your blog can be read by others. Posting your comments is in effect equivalent to your contribution to a discussion with other bloggers. Anything topic that is insightful and interesting will surely draw more readers to your blog. It is a door to the building up of your reputation as an expert in your industry. The provision and availability of good helpful resources and relevant links to the topic in question will please the readers and should help to add value to the discussion.
(5) Performing exchanging of links with others
Linking up with other blogs and getting linked back to your own blog is a proven strategy that is intrinsically perfect integration with the blogging model. Readers will be able to access more sources of information on your blog. Your blog will be able to capture more traffic as other blogs link up with your blog. Importantly, the incoming links to your blog should be absolutely relevant to the content of your blog. This is another vital strategy for blog promotion, simply because if the incoming links originate from relevant high-traffic sites, your blog’s search engine ranking will be positively affected. Links can be placed within individual posts.
(6) Put “trackback” to full use
In blogging, you can use “trackback” to the list of other blogs that have linked to particular posts on your blog. You can locate these in the comments section under each post. With this feature enabled through your blog software, each time someone makes a link to a post on blog, you will be informed via an automated message from the other blog, and in return, your blog software will automatically add a link to the other blog below the post that is being referred to. You can use Haloscan where you can find free trackback tools to manage.
(7) Good quality content
What’s needed most on your blog is content. Content must be of quality in order to attract readers. If you want to write real good content, you must ensure two things:
(a) Information that you give on your blog must be unique. Give expert content from various perspectives.
(b) Keep yourself informed and abreast of latest developments in your industry. Be the one to make the first spin of news.
(8) Create repeat traffic
Readers come and go. The solution to this scenario will be for you to write new post on new topic every day. It appears to be hard work, but there isn’t much choice if traffic is to be repeated. Remember that the content must be great. This is a vital strategy for blog promotion, especially for the purpose of generating repeat traffic. Writing up a series of posts will help in getting repeat traffic as readers will come back for more revelation from the future post. You can even try to request from your readers their email addresses, so that you can notify them of your new updates. This is essentially building up an opt-in list that opens the door to numerous email marketing opportunities.
(9) Social bookmarking, blog awards, web ring
Join social bookmarking sites such as Del.icio.us that permits users to share their favorite web sites with one another. Just “tag” to your blog posts and readers will be able to bookmark your site in their Del.icio.us account. Another great social bookmarking is Digg. Blog awards are given out online. You can participate for the fun and traffic that it will potentially drive to your blog. You can also join a web ring where you can find many groups of like-minded people who may fall into your category of target audience. This will enable you to build your relationship with them on same platform.
To make your blog effective, you will have to work hard on your content. Using the above listed strategies for blog promotion, you will be able to drive traffic to your blog, as well as succeed in your creation of repeat traffic. So, put these strategies to good use and blow away your competition.
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